Archive for July, 2010

Life after the iPhone 4, Hello Samsung Galaxy S

Taking back my iPhone 4 to my local O2 shop was a difficult decision. On one hand it is a superb phone, probably the best I’ve ever had, but on the other hand I strongly disagreed with the way Apple have handled the whole #antennagate issue. From initially denying any problem through the infamous ‘Just avoid holding it that way’ email reply from Steve Jobs through to their latest free bumper response it’s just not been handled as well as it could have been.

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Email marketing on ice at Ben & Jerry’s

Speculation over the past 18 months has been rife that email marketing is dead. Dead is probably far too harsh a term, but I think most progressive digital marketeers would agree that the sooner bad email marketing dies the better! By bad I mean, un-targeted, badly designed, sliced-up image-laiden email messages that can only be summarised as e-mail fail.

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